BUYOUT OPPORTUNITY - Profitable DTC FMCG Brand

Mumbai, Maharashtra, India

Food Product Companies

Asking Price
30 Lacs

Category
Food Product Companies

Turnover
55 Lacs

Sub Category
Dairy and Milk Processing

Legal Entity
Private Limited

Business Listed By
Business Owner

We are a digital-first brand in the ethnic delicacies space and has been operational for over a year. It has created a strong positioning on Amazon & Flipkart by curating high-quality products focused on Indian Sweet Delicacies. The key points summarizing the brand traction are as follows. 1. Strong Revenues • Brand operations started in April 2021. Revenue has grown at a CAGR of 21.17% month-on-month (from April 2021-March 2022) • Monthly Revenues: ~INR 9 lakhs in the month of April 2022 - 84% of the revenues from online aggregation platforms such as Amazon, Flipkart & First Cry • Current Annual Revenue Rate (ARR) = INR 1+ Cr1 - Total Revenues from April 2021-March 2022 = ~INR 55 lakhs (as per GST Filing) • Strong Growth Channels – Middle East Export (pilot underway), Onboarding on Jio & Dhaani, etc. 2. Strong Advertising Playbook & SEO • ACOS of less than 18% - advertising cost as a % of revenues is less than 18% - Hero products2 have ACOS in single digits. • High SEO Ranking on Amazon/Flipkart - Some of the products rank 1st/2nd organically in search (on relevant keywords on these aggregate platforms) - Aam Papad = Bestseller Tag

Year of Establishment

2021

No. of Employees

2

Current Status of Business

Running Profitable

Business Relocatable

Yes

Property Type

Leased

Rental per Month

15 Thousand

Describe Property

650 sqft warehouse

Competition / Market

Few challenger brands in D2C ethnic traditional foods space

Products & Services

FMCG products sold across e-commerce marketplaces - Amazon/Flipkart/Jiomart

Growth Potential

Listing products across Grocery platforms - BigBasket/BlinkIt & Quick commerce - Zepto. Smaller size SKU's has a good potential in offline markets.

Financial Details

EBITDA N.A

PAT N.A

Debt N.A

Reason For Sale

Personal reasons

Business Documents

Teaser/Information Memorandum

Valuation Report

Financials

Determine-the-value-of-your-business-with-businessdeals

Connect With Us For a Confidential Discussion

  • Business Acquisition
  • Sell Your Business
  • Business Growth
  • Fundraising
You cannot save your own listing